If you only read one book about entrepreneurship, Read this one
by Deming Zhu
If you only want to read one book about entrepreneurship, my personal view is that "The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything" written by Guy Kawasaki is the ONE.
You can read most part online from Google Book at http://books.google.com/books?id=-gXlwJnnNoEC&lpg=PP1&dq=label%3A%22entrepreneurship%22&pg=PP1#v=onepage&q=&f=false
4 comments
Dec 09, 2009
Jonathan Buford said...
As as a follow-up, here is an article by Guy that is written with the current climate in mind: Also, if you don't read the book, here is an article that is more or less excerpted from it:
http://blog.guykawasaki.com/2005/12/the_102030_rule.html
This leads to targeted and simple pitch decks.
Dec 09, 2009
Casey Lau said...
And even lazier people can just watch it live:
Dec 09, 2009
Tim Chen said...
if you're lazier than the above, just read this :Pa PowerPoint presentation should have ten slides, last no more than twenty minutes, and contain no font smaller than thirty points
If you like this one I suggest following up with the next book Reality Check
http://www.amazon.com/Reality-Check-Outsmarting-Outmanaging-Outmarketing/dp/B0020MMBA8/ref=sr_1_3?ie=UTF8&s=books&qid=1260366392&sr=8-3